SNIA EMEA Board of Directors

Daniel Sazbon

Daniel Sazbon

Director and Chairman

Storage Sales Europe IOT
IBM, France

 Daniel Sazbon is currently a Storage Sales leader for IBM Europe , and has held several responsibilities within the Storage Sales and the Networking Sales organizations with more than 20 years experience.

He is a founding member of SNIA EMEA, member since 2000 and is the current Chairman.

Alex McDonald

Alex McDonald

Director and Vice Chair

Industry Evangelist
NetApp, UK

Alex has been active in the Storage Networking Industry Association since joining member company NetApp in 2005 after more than 30 years in a variety of roles in the software industry. With a background in software development, support, sales and a period as an independent consultant, Alex is now part of NetApp’s Office of the CTO that supports industry activities and promotes technology & standards based solutions. He is a Board of Director for SNIA Europe, Co-chair of the SNIA Cloud Storage Technologies Initiative, Chair of the SNIA Solid State Storage Initiative, and Vice Chair of the SNIA Networking Storage Forum.  

Bob Plumridge

Bob Plumridge

Board Advisor


Bob Plumridge was previously the Chief Technology Officer for Hitachi Data Systems in Europe Middle East & Africa. In this role Bob was responsible for aligning technology vision with business strategy and evangelising this vision to the press, analysts and existing and potential customers.

With over 30 years experience in storage, Bob’s expertise is both wide and deep having worked in many roles in the industry from Field Engineering to Technical Product Support through to a CTO role.

Bob has worked for a variety of companies including ICL, Memorex Telex and EMC prior to joining HDS in 1988.


Peter Ceploe

Board Director

Head of Global Storage and Back up Operations (SBO)

T-Systems International GmbH


Paul Arts

Board Director

EMEA Product Marketing Director for Storage

Dell EMC

Fausto Vaninetti

Fausto Vaninetti

Board Adviser

Senior Consultant Systems Engineer 
Cisco Systems, Italy

Dr. Fausto S. Vaninetti is a senior Technical Consultant for Datacenter technologies at Cisco Systems. With over 20 year experience in the ICT sector, he primarily focuses on storage networking, Datacenter interconnection, unified computing and application acceleration solutions.

Before joining Cisco in the technical sales organization back in 2000, he was a Research and Development engineer on optical components and DWDM platforms at Pirelli Optical Systems. During his tenure at Cisco, Fausto expanded his technology coverage from telecommunication systems into storage networking, unified computing, virtualization and application acceleration.

Fausto holds a degree in Electronic Engineering from Polytechnic Institute of Milan. He is part of Cisco Systems’ EMEAR Datacenter organization and based off the Milan office, Italy.