The SNIA Solid State Storage Initiative Persistent Memory and NVDIMM Special Interest Group (PM&NVDIMM SIG) accelerates awareness and adoption of persistent memory technologies and Non-Volatile Dual In-line Memory Modules (NVDIMMs) in the marketplace through education, providing input to standards organizations, and development of vendor-agnostic user perspective case studies, best practices, and vertical industry requirements to help end user customers understand how products and solutions can meet performance, cost, and efficiency goals.